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Ecommerce Presentation


Back in 1998 I did an e-commerce presentation regarding how important branding is across every step of the purchasing cycle and presentation… This was back in 1998! — I end-up posting in back in 2006 and I still getting ping about it. The power of the long tail!

[slideshare id=21733&doc=ecommerce-101-brand-promise-12976&w=400]