Pitch and Pray – PnP
Interesting concept PnP – No, not the same as Plug and Play, but different…
My job takes me to many sales calls, and presentations , and I work with many salespeople (we all are, but that is a different article). A few of them still are in the habit of pitching ideas and then they hope / “pray” to hear back from the customer… I was in one of such meetings this morning where it killed me to see how silly it was to continue to blindly talk about things that a customer may or may not be interested in… What happened to qualification process??? Listening to customer needs, and then proposing something that makes sense? What happened to 80% listening and 20% talking? – Granted (and thankfully), not everyone follows the PnP approach, but we need to make a effort to mentor those who still do, to help them come out of the habit!
I have to admit, the pun (PnP=Pitch and Pray) is not of my doing… A friend mentioned it today, just after the meeting and will stay with me for a very long time! — Thanks J…!